Inglot partners with Ciara McKeown to launch a limited-edition palette to celebrate 10 years in business
Dublin 13 th May 2019: To celebrate 10 years in business, Inglot Ireland Cosmetics have announced the launch of their second collaboration as part of their ‘Inglot 10’ campaign. Makeup artist extraordinaire and creative genius Ciara McKeown, also known as Ciaciaxo to her 64.3 thousand Instagram followers, has partnered with Inglot to introduce the ‘Ciaciaxo’s Colour Collective’ palette. The palette consists of eight highly pigmented shadows inspired by the colours of the rainbow and
designed by Ciara herself.
The ‘Ciaciaxo’s Colour Collective’ palette is an eye-catching addition to any makeup lover’s collection featuring a combination of six vibrant shades in addition to a smouldering black and crisp white shadow to complete the perfect look. The easy to blend formula and bright colour range makes it easy to create both subtle and dramatic looks at home. Speaking ahead of the announcement, Ciara McKeown, said: “To think I have my own palette with Inglot Cosmetics is still a ‘pinch me’ feeling. I’ve put my all into this collection – from colour selection, design and overall concept to the development of brand-new shades.
This palette totally encompasses my personal style and the message that I would like to convey to all aspiring makeup artists out there is – makeup is art and there are no boundaries. I also wanted to create something that was versatile and could be used every day, which is something I think we really achieved. I can’t wait to see all the amazing looks that are going to be created using the ‘Ciaciaxo Colour Collective’. Jane Swarbrigg, Managing Director, Inglot Ireland, said: “This is an especially exciting year for us at Inglot. Earlier in the year we announced our new partnership with Next in the UK, our loyalty card programme and launched our new limited-edition 10 th birthday cream eyeshadow palette. Round one of our ‘Inglot10’ campaign launch was our collaboration with Terrie McEvoy on ‘The Beautiful Adventure Collection’ which was a phenomenal success. We know that our second launch with Ciara will resonate well with our Inglot fans also, so now we’re all just waiting to see all the exciting looks that will be created using the palette. It’s an exciting time at Inglot and we’re still at the start of our ‘Inglot10’ campaign. We’re looking forward this launch and all the many more to come throughout the year”.
The limited-edition Inglot X Ciara McKeown ‘Ciaciaxo’s Colour Collective’ eight square palette retails at €30.00/£27.00 and will be available to pre-order on the 13th of June and to purchase online and in store on from the 20th of June in all Irish stores nationwide and selected UK stores. Inglot, which is renowned for its best selling products like Duraline, Black Gel Liner and now famous Freedom System Collection, is celebrating 10 years in business by making a number of new and exciting announcements, the first of which included their new loyalty card, ten-year anniversary palette and partnership with retail giant Next, collaboration with top influencer Terrie McEvoy, and now a collection with Ciara McKeown. Inglot is also rolling-out the brand in a number of pharmacies and retailers across Ireland, beginning with Burke’s Pharmacy in Naas, McElhinney’s Dept Store in Ballybofey, Co. Donegal and CH Chemists
in Tralee. This year, Inglot also secured a listing with one of the biggest online beauty retailers in Ireland, Cloud 10, a move which has proved hugely successful.
For further information contact:
Jessica Edwards, Edelman (087 759 7068)