This Earth Month, Aveda is proud to support its nonprofit charity partner, charity: water as it seeks to provide clean water to people in need. Since 1999, when Aveda first launched its annual Earth Month campaign, the brand has raised more than $69 million for hundreds of global and local organisations, providing clean water to more than 1.5 million people and protecting thousands of local watersheds. Together with charity: water, Aveda focuses on providing clean water, sanitation and hygiene to people in need during Earth Month 2023 and beyond. With access to clean water nearby, families are heathier and have more time to go to school or earn an income.
To celebrate, Aveda will be selling its award-winning Botanical Repair™ Strengthening Leave-In Treatment in a limited-edition 125ml size with special-edition packaging for this year’s Earth Month campaign, starting 1st April. $10 from the sale of each limited-edition Botanical Repair™ Strengthening Leave-In Treatment (RRP: £32.50 / €37.00) will go toward funding clean water projects with charity: water.
Aveda Expands Color Control™ Line with New Leave-In Treatments which Protect Hair Color for up to 12 Weeks
Aveda are delighted to announce the expansion of our vegan Color Control™ franchise with the addition of the new Color Control™ Leave-In Treatment, available in both Light and Rich formulations. The treatments help to protect colour for up to 12 weeks and leave hair soft, silky, smooth and full of radiance.
Color Control™ Leave-In Treatments strengthen hair to help retain colour longer and protects against heat damage from styling which can impact colour radiance. The formulas are made with certified organic apricot seed oil, a nourishing oil that helps keep colour full of radiance and hair feeling soft, bouncy, and hydrated; certified organic avocado oil, which smooths the cuticle to detangle hair; and sand ginger, a naturally derived UV filter that protects from the drying effects of the sun.
Available from 25th April nationwide in Aveda salons, spas, stores and online at aveda.co.uk for an RRP of £27.50 / €32.50.
Aveda Launches New Nutriplenish™ Overnight Serum that Increases Hair Hydration by 2X in One Night
Aveda are proud to announce the new Nutriplenish™ Hydrating Overnight Serum, the latest treatment to join our-winning Nutriplenish™ Collection. The silicone-free, 99% naturally derived formula increases hair hydration by 56% and replenishes lipids in just one night.
Nutriplenish™ Hydrating Overnight Serum is a lightweight, “pillow-proof” formula that absorbs into hair instantly, providing 8 hours of continuous hydration that results in hair that is both replenished and manageable. Created with a nutrient-rich superfood complex made with mango butter, organic coconut oil and organic pomegranate oil, the formula creates an invisible layer of power-packed nutrients for hair, restoring hydration to dry, brittle strands overnight.
Available from 25th April in Aveda salons, spas, stores and online at aveda.co.uk for an RRP of £42.00 / €49.00.
