With an energizing campaign starring Eduardo Camavinga, Phil Foden, and Kai Havertz
In April 2024, BOSS Fragrances welcomes a new addition to the BOSS Bottled fragrance family: BOSS Bottled Triumph Elixir, a highly concentrated, high-intensity fragrance that mirrors the spirit and
passion of soccer.
A fresh elixir with a unique intensity
BOSS Bottled Triumph Elixir is crafted by legendary master perfumer Annick Menardo in close collaboration with Suzy Le Helley. Annick is the creator of the legendary original BOSS Bottled scent, which celebrated its 25 th anniversary in 2023. A winning olfactory reflection of the spirit of triumph, the new fragrance combines references to BOSS Bottled Elixir, including the same rich, charismatic base, with uplifting fresh notes.
This highly concentrated fragrance offers a unique intensity: the potency of an Elixir, coupled with
unmistakable freshness and vibrancy. An ambery-green scent, it opens with bold top notes of Violet leaf, followed by a woody heart of Vetiver essence. At the base, Patchouli essence leaves an earthy imprint.
Capturing the BOSS man’s confidence, integrity, and drive
The unique BOSS Bottled glass flacon is refreshed in glossy, vivid dark blue, reflecting the play between intensity and freshness that defines BOSS Bottled Triumph Elixir. A radiant ceramic finish and a lustrous, icy-gold cap further elevate this confident new fragrance.
The essence of triumph
The launch of BOSS Bottled Triumph Elixir is accompanied by an inspirational campaign, created around the concept of being held in triumph, which celebrates the success and sportsmanship of three internationally renowned soccer players – Eduardo Camavinga, Phil Foden, and Kai Havertz – with a reputation for skill, dedication, and unwavering determination.
“Held in Triumph” plays testament to the power of unity and teamwork as a tool for victory. These extraordinary soccer talents embody the essence of triumph – which is not only about sporting success, but also everyday wins and paving one’s unique path to success. With BOSS Bottled
Triumph Elixir, every man is encouraged to find their inner light and be their own BOSS.
BOSS Bottled Triumph Elixir is available now in the following sizes:
RRP 50ml | €104
100ml | €140
